Meet the Makers: Ayah Bdeir of littleBits

July 22, 2014 · Posted in Uncategorized 

With littleBits, Ayah Bdeir is turning electronics into a resource—like cardboard, plywood, or fabric—that any designer can use. Her color-coded bricks snap together with magnets. Each performs a specific function, allowing users to quickly construct circuits that include sensors, switches, and motors. As simple to assemble as Legos, the kits lend some of the technical muscle of MIT Media Lab alumni such as Bdeir to artists, makers, and kids. The CEO has shipped her kits around the world—and to New York City’s Museum of Modern Art, where littleBits are showcased in the permanent collection.

Video by Jane Nisselson / Virtual Beauty

Read about it: http://popme.ch/meet-the-makers

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